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SEO Terms to know (for beginners)/ Términos para principantes de SEO

If you are just starting to do SEO, here are some of the terms you need to know.Let’s start with the name itself: SEO stands for Search Engine Optimization. To sum it up, its just the “art” of getting your website ranked well so it shows on top of other pages on engines such as Google, … Continue reading

My first infographic/ Mi primera infografía

Here is my first infographic, which is about the different stages in the buying process and the social media tools that companies can use. I made this infographic with an online program called Easelly. My primera infografía está abajo. Es sobre las diferentes etapas al efectuar una compra y las herramientas que las empresas pueden … Continue reading

What is the “opt-in” concept in email marketing? ¿Qué es el opt-in, en email marketing?

“Opt-in” is a marketing term, which means that you give your permission to receive newsletters, publicity, promotions, etc. If a person hasn’t given prior consent to receiving this kind of communications, it will be considered that the company in question is sending “spam”, that is to say, junk mail.Below, in the translation Spanish language, you … Continue reading